2019 Aerospace and Defense Competitive Intelligence: Airbus Performance, Capabilities, Goals and Strategies

This report is part of the Competitive Analysis Series, which includes current assessments of more than 1,000 companies worldwide. The assessments include all or some of the following: Organization and Management, Acquisitions and Divestitures, Facilities and Employees, Research and Development, Technological Know-How, Key Products, Marketing Capabilities, Financial Results, Strengths and Weaknesses, and Strategic Direction.

The report provides significant competitor information, analysis and insight critical to the development and implementation of effective marketing and R&D programs.

In dynamic and fragmented industries, besieged by intense competition and rapid change of technological innovations, the ability to anticipate new product introductions and marketing strategies is particularly important...and can spell the difference between success and failure.

The reports objectives include:

- To help current suppliers realistically assess their financial, technological and marketing capabilities vis--vis its competitors.
- To assist potential market entrants in evaluating prospective acquisitions and joint venture candidates.
- To complement the organizations internal competitor information gathering efforts with strategic analysis, data interpretation and insight.
- To identify least competitive market niches with significant growth potential.


Market Overview
- Growth forecasts by segment and region
- Defense spending
- Mergers and acquisitions
- Commercial aircraft sector
- Air travel demand
- Passenger traffic forecast
- Aircraft production
- Global commercial aircraft demand
- Global security threats and cyber-attacks
- DoD budget and defense products
- India defense sector
- China defense sector
- Japan defense sector
- Middle East defense sector
- UK defense sector
- France defense sector
- Europe defense sector
Airbus
- Overview
- Story of transformation
- Senior management
- Know-how
- High customer switching costs
- Efficient scale
- Entrenched position in Europe
- Secure position within top three
- Helicopters business
- Backlog
- Transport aircrafts
- International corruption probe
- Divestitures
- Management changes


List Of Tables

Table 1: Airbus Sales and Operating Profit Growth
Table 2: Airbus Estimated Worldwide Sales by Division
Table 3: Airbus Estimated Worldwide Sales by Geographic Region

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