Deployment of Chinese Mobile Phone Brands and Their Supply Chains in India (pre-order)

With increased market saturation and competition, Chinese smartphone brands have aggressively tapped into overseas markets to create new business opportunities. India, the world’s second largest smartphone market, is undergoing rapid transition from 3G to 4G while the Indian government is planning to deploy and commercialize 5G networks. In a bid to develop the domestic smartphone industry, the Indian government has launched the Make in India initiative with policies to attract foreign investment and help foreign companies set up factories in India. As Chinese smartphone brands have established a solid foothold in India and continued to expand rapidly, their suppliers are likely to build up a local supply chain ecosystem in India. In the wake of changes in the global market, the impact of the coronavirus outbreak, and cost considerations, India will become another potential hub for smartphone brands.

1.Current Status of Chinese Smartphone Market
2. Current Status of Indian Smartphone Market
2.1 Chinese Brands Hold 86% of Indian Smartphone Market
2.2 Smartphone Demand is Deferred to Late 2020 or 2021 on COVID-19
2.3 5G Phone Sales in India Affected by Telecoms’ Delays in 5G Commercialization
3. India’s Policies for Smartphone Industry
3.1 The Phased Smartphone Manufacturing Program
3.2 Preferential Policies for Smartphone Manufacturing Facility Imports, Foreign Investments, and Taxation
4. Smartphone Supply Chain in India
4.1 Emergence of Chinese Smartphone Brands in India
4.2 Development of Chinese Smartphone Brands’ Suppliers in India
5. Outlook for India’s Smartphone Supply Chain
6. MIC Perspective
Appendix
List of Companies

Table 1. The Phased Manufacturing Program: Taxation and Tax Rate for Smartphones
Table 2. Chinese Smartphone Brands’ Production and R&D in India
Table 3. Chinese Smartphone ODMs’ Production and R&D in India
Table 4. Chinese and Taiwanese Smartphone Brands and Their Suppliers in India
Table 5. Chinese and Taiwanese Suppliers of the Apple iPhones

Figure 1 Shipments and Growth of Chinese 4G Smartphones

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